Monday, July 09, 2007

How to Tell Quality Jewelry from Cheap Imitations Chapter 2



Finish

Finish is another of those things that you can look for. Here is an actual picture taken from a website of one of the rings offered for sale.



As you can see even in the photo, there are many defects that can be seen in the finish. As long as the web site is using real photos of their rings, you may be able to disqualify many of the rings from their photos. Many sellers mislead potential customers by using “stock photos.” These can be pictures of similar designs done by other manufacturers, or themselves but with larger stones or better craftsmanship than the piece being offered for sale. Unscrupulous vendors may also use CAD or computer generated images as stock photos. These do not show the finish or craftsmanship because they are hypothetical drawings versus actual images of the finished jewelry.

Contrast this to the high polish and quality finish on the ring below. Both the outside and inside of the shank surfaces are polished so highly that you are seeing reflections of the lights and windows of the room that the picture was taken in.



No question here which ring was better quality, but also which offered the better value for your dollar.


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